Sandra Atakora is an award-winning interaction designer and creative director. In 2017, Sandra joined Perch, a leader in interactive retail design, where she currently serves as UX Director creating mixed reality experiences for clients such as Macy’s, Barnes & Noble, and Johnson&Johnson. Sandra’s experience includes designing and building AR applications, both personally in an exploratory practice and professionally as an independent consultant. In 2019, she produced and directed ‘PLAY’, an experimental aerial production hosted at Soft Surplus. Sandra has studied design at the Royal College of Art, Imperial College London, and Keio University. A native Dane and current Brooklynite, she further holds a BSc from Aalborg University and a Master of Industrial Design from Pratt Institute.