Kelle Jacob has spent the last ten years at Estee Lauder Companies in a number of roles spanning Global Product Development to Millennial Innovation to Estee Lauder Ventures. In that time, Kelle has worked on four product patent teams, launched two brands under the Estee Lauder portfolio, and led the global retail expansion of some of the company’s recently acquired brands, including BECCA Cosmetics.
Throughout her career, Kelle has displayed an ability to not only recognize developing trends, but to harness that knowledge to cultivate and grow innovative brands that meet the needs of a rapidly changing marketplace. Now, Kelle has taken all of her knowledge and experience and has focused on the cannabis industry, investing her energies in developing Balanced Beauty, a clinically tested CBD skincare and lifestyle brand that both redefines the concept of modern beauty and re-shapes how we approach our skin wellness.
Prior to her career in beauty, Ms. Jacob was the Founder and CEO of Oswald Cleaved Gallery and a contestant on America’s Next Top Model, Cycle 3. She currently sits as the youngest Trustee member on the Hunter College Foundation Board.