As President of ChaseDesign, a leading retail design consultancy, Joe leads the shopper-based design practice with brand marketers that include P&G, Coca-Cola, J&J, iRobot, 3M and others.


He has led development of many hundreds of successful growth and design initiatives, driving category and department growth at retailers that include Walmart, Target, Kroger, CVS, Walgreens, Dollar General, and more.


Joe was previously Global CEO of GREYshopper — the Shopper Marketing division of GREY advertising. He began his career in traditional packaged goods, with brand management and new product development roles that took him across leading beer and apparel brands.