Anthony Tasgal

Anthony runs his own training company and is a Course Director for the Chartered Institute of Marketing, the Market Research Society, the Institute of Internal Communication, the AAR and the Civil Service College, running courses on Storytelling, Behavioural Economics, Insightment and Creative Briefing in the UK, US, China, Hong Kong, Australia, Sweden and UAE.

He is also a long-term Ad Agency planner and still freelances with several agencies and clients, for example currently helping the Royal Albert Hall tell their story ahead of their 150th anniversary in 2021.

He regularly speaks  at client events and conferences, such as the US Insights Association “Next” conference in New York in May 2017, the Australian Market Research Society annual conference in Sydney in 2017, and more recently at Knowledge Management Asia, Inbound Boston and keynoting Microsoft’s Global Sales Summit.

Tas also regularly appears on TalkRadio’s Early Breakfast show to discuss marketing and advertising topics.

He is the author of The Storytelling Book, the award-winning guide to using storytelling techniques to improve presentations and communication. The book is already on a fifth re-print and has been translated into Mandarin. His second book, “The Inspiratorium”, a compendium of insight and inspiration hit the shelves in 2018.

His new book “Incitations”, arrived in April 2020. You can hear him talk about insight, story and the human condition in this podcast or this video clip.