eCommerce and contactless technologies are on the ascendance as consumers look for a safer, cleaner way to pay, and more control over physical proximity at this critical time. Blake Rosenthal-Herman of Mastercard will present key consumer insights and unpacks the contactless payment opportunity for retailers
Perch CEO Trevor Sumner explains why Product Engagement Marketing is different from traditional shopper marketing and other similar techniques. He'll show how you can message every product on the shelf and unite all the digital content with each physical product, its corresponding ratings and reviews, and brand videos.
Hear from visionary experience design pioneer Lionel Ohayon, founder and CEO of design innovation firm ICRAVE, and Sam Ben-Avraham, serial entrepreneur and co-founder of prolific retailer KITH, about what kind of retail and experiences will need to be born to attract people back to the streets and restore our communities.
From virtual try-ons to interactive 3D merchandising, there are many ways retailers can use AR technologies to enrich the store experience while enabling contactless commerce. RLab’s Adaora Udoji interviews augmented reality pioneer Tom Emrich about AR trends and consumer use cases that can help retailers reimagine the store experience.
Retail stories of social good, resilience and change using design thinking for innovation. Russ Douglas will journey through 4 inspiring stories he’s been involved with that demonstrate a new, and hopefully better, normal as New Zealand exits strict Covid-19 societal and business lockdown rules.