Join experts at leading brands, retailers, solution providers and agencies to understand how to authentically incorporate inclusivity, empathy, and sustainability into company culture, structure, and production, and engage and inspire consumers in the process.
-There will be multiple concurrent sessions hosted via Zoom over the course of one hour.
-You will have the ability to choose which session you would like to attend during the hour in real time and you can also navigate between multiple sessions.
-We will be recording sessions and posting after the event if there are multiple sessions you want to check out.
Topic: Uniting Business and Consumers in Climate Action with Next-Gen Technology and Partnerships
Host: Kristina Kloberdanz, Chief Sustainability Officer, Mastercard and Helena Mueller, Co-founder, Doconomy
When businesses and consumers unite to address climate change, we can create exponential impact for the planet. The current pandemic has underscored how interconnected our world has become – and that the health and well-being of our planet is deeply linked to that of our people. In this session, hear how socially minded brands can forge innovative partnerships and coalitions – fueled by cutting edge technology – to inspire collective action to preserve the environment. This will include a spotlight on the recently expanded Priceless Planet Coalition, spearheaded by Mastercard, and innovative new tools from fintech start-up Doconomy.
Topic: The Future Supply Chain – Maximizing Revenue and Reducing Waste in the Face of Pandemics and Trade Wars
Host: Stephanie Benedetto, CEO and Founder, Queen of Raw
The pandemic and ongoing trade wars have stressed supply chains to their breaking point. Is yours up to the task? Join Stephanie to deep dive into supply chain innovation and strategies to identify bottlenecks, minimize waste and maximize profit.
Topic: What’s in Store? Inclusion, Equity and Diversity
Host: Ezinne Okoro, Global Chief Inclusion, Equity and Diversity Officer, Wunderman Thompson
Racial injustice and the lack of inclusion became hot-button topics for people around the world during the pandemic, but what can retailers do to make meaningful connections with conscientious consumers? Join Ezinne Okoro, as she discusses how nimble and decisive brands can go beyond tweeting their support and dig into the hard work of making hiring and promotional practices fairer and more transparent.
Topic: How Two Startups are Building More Sustainable and Ethical Retail
Host: Sarah Hill, Lead Program Manager, Target Accelerators, Ashley Etling and Chantal Emmanuel, Founders of LimeLoop, and Jane Mosbacher Morris, founder of To The Market
Target is grounded in its desire to help all families discover the joy of everyday life by working toward a healthier environment, more equitable world, and strengthening the communities it services. Join in for a conversation between two Target Tech Accelerator alumni to hear how they are leading the way in reusable shipping, ethical sourcing and manufacturing.
Topic: Meet Eon, the Fashion Industry’s new OS (IoT and Circular Fashion)
Host: Natasha Franck, Founder of Eon
The next decade in the fashion industry will be met by increased resales, a growing sharing economy, a decline in customers and an increase in users. Brands need to rapidly adapt if they are going to survive this transition. Join Natasha Franck, CEO of Eon, the leading IoT platform in fashion. Eon clients and partners include Yoox / Net-a-Porter, H&M, Waste Management, SAP, Microsoft and more.
Topic: Q&A with Eshita Kabra, founder of By Rotation, the world’s first social fashion rental app
Host: Eshita Kabra, Founder of By Rotation
Join Eshita Kabra, Founder of By Rotation, the world’s first social fashion rental app for a conversation about fashion, community and sustainability. As the founder and CEO of a young but fast-growing tech company, Eshita will be able to answer questions relating to entrepreneurship, technology, community and sustainability.
Topic: Branded Recommerce: Engaging Customers in the Circular Economy
Host: Adam Siegel, Founder and CEO, Recurate and Peter Dering, Founder & CEO, Peak Design, and Co-Founder of Climate Neutral
The pre-owned product market has experienced meteoric growth over the last decade and is projected to continue its significant growth in the next 10 years. It’s no surprise that Gucci, Levi’s, and other brands have recently announced their entry into resale. Now is the time for DTC brands to take a leadership role in the future of sustainable and circular fashion. In this session, you will hear from Peak Design, a community-first brand born from the second-largest Kickstarter campaign and a brand leader on a mission to fight climate change, on its new branded recommerce program.
Topic: The People’s Perspective on Diversity and Inclusivity Initiatives
Host: Roben Allong, Founder and CEO of Lightbeam Communications
Robin Allong is founder and CEO of Lightbeam Communications, a boutique research and brand strategy firm based in New York City. She is an innovative researcher, industry thought leader and has been hailed by colleagues and clients alike as the “Oprah” of the focus room. We are going to be talking to Robin about consumer insights that she’s tracking – especially around how people are responding to brands and retailers through the lenses of diversity and inclusivity.
Topic: Engaging Consumers Through Inclusive, Empathetic & Sustainable Business Practices
Host: Scott Lachut & Lauren Lyons, PSFK Labs
As consumers become more keenly aware of what authentic effort, ethos, or empathy looks like from brands, they’re more intentional about buying in or opting out of those that do not align with their values. Join Scott Lachut and Lauren Lyons from PSFK to discuss how businesses are reexamining their messaging, practices and offerings to meet the needs of consumers and employees alike. By prioritizing honesty in communications, sustainability in operations, and converting words into action, innovative businesses are building trust, creating connections and providing meaningful support in an era characterized by purpose.
Corporate attorney turned fashion tech and sustainability entrepreneur, Stephanie Benedetto is the Co-Founder of Queen of Raw, a marketplace to buy and sell unused textiles, keeping them out of landfills and turning pollution into profit. Prior to starting Queen of Raw, Stephanie worked as a lawyer in the fashion, media/entertainment, start-up, and technology industries and co-founded a sustainable textile manufacturing facility. An advocate for women in business and sustainability, her companies have been featured in NPR, Good Morning America, The New York Times, The Wall Street Journal, and Cheddar.
Ezinne (Kwubiri) Okoro joined Wunderman Thompson in October 2020 as the agency’s first Global Chief Inclusion, Equity and Diversity Officer responsible for creating a comprehensive diversity, equity and inclusion strategy for Wunderman Thompson.
Ezinne previously made an impact on addressing inequality and lack of diverse representation in the fashion/retail industry as H&M’s first Head of Inclusion & Diversity for North America. At H&M, she designed strategic frameworks to drive inclusion, equity and diversity; facilitated thought-provoking conversations about corporate culture; and led innovative corporate change and community activism. She served as a principle advisor for various markets and the Global H&M Group leadership team.
Prior to H&M, Ezinne spent nearly 12 years with Viacom Media Networks (now ViacomCBS) in various change management roles, where she designed and led solutions for enterprise-wide implementations. During her tenure at Viacom, Ezinne served as a coach, mentor and collaborator with C-level executives and functional leadership to achieve long-term, consistent and innovative practices.
Ezinne was named to the Top 100 Transformers in Business by Business Insider in 2020, The Network Journal’s 40 under Forty and ESSENCE Magazine’s Women to Watch in Fashion. She is a sought-after thought leader and has been featured in various outlets, including Forbes, CNBC, Black Enterprise, Women’s Wear Daily (WWD), Variety and TheRoot.com. She is an active member of Delta Sigma Theta Sorority, Inc., and board member for She’s the First.
Ezinne has a passion for corporate social advocacy and cultural equality. An immigrant from Nigeria and a graduate of Howard University’s School of Business, Ezinne uses her experiences and network to support organizations that empower young girls and serve underrepresented communities.
Eshita is the Founder and CEO of the award-winning app By Rotation, the social fashion rental app.
Inspired by a love for fashion that doesn’t weigh on her conscience and with an approach grounded in practicality over indulgence, Eshita launched By Rotation in October 2019. An investment professional with over 6 years of experience, she combines her commercial experience with her passions for fashion and graphic design. A “third culture kid” (India, Singapore, US and UK), Eshita is especially focused on creating a conscious and inclusive community that democratises fashion and does not harm the planet.
In March 2020, she was named as one of the “14 Inspiring Women Leading The Fight Against Climate Change” by Refinery29 alongside Greta Thunberg, Stella McCartney, Ellen MacArthur and Dr Jane Goodall. In September 2020, she was also recognised as one of the “15 Women Decolonising Sustainable Fashion”.
In October 2020, she contributed to the book “Three Things”, published by The Pound Project, with an essay on how her roots inspired By Rotation. She was also featured as 1 of 19 “Global Indians Shaping The World” in the print edition of Vogue India October 2020. In November 2020, Eshita won the accelerateHER pitch competition.
Lauren Lyons is a Strategist at PSFK, developing content around retail innovation to support and inspire client initiatives.
Scott Lachut is Partner/President of Research and Strategy at PSFK. For 10+ years, Scott has delivered insights to world-class brands. He studies emerging cultural signals to create frameworks for understanding change and its impacts, allowing him to paint a picture of the future, identify new opportunities and develop strategies for how to leverage them.
In 2010, a fresh-faced, Minnesota-born, good-to-know-ya fella named Peter Dering went on a 4-month trip around the world. During this trip he learned that carrying a DSLR camera is a pain in the touchis. He returned to his San Francisco apartment and did what any responsible person would do: quit his nice job and spent 10 months designing a little thingy-dingy for carrying cameras.
In May 2011 Peter launched that thingy-dingy (we now call it Capturee) on a fledgling website called Kickstarter. It worked, and Peak Design was born. Peter started hiring friends, friends of friends, and random people he met at concerts. Peak Design got itself a little office in San Francisco’s Dogpatch neighborhood.
Peter is also the co-founder of Climate Neutral, an independent non-profit working to decrease global carbon emissions.
Sarah is Lead Accelerator Manager at Target. She managed the former Techstars partnership, as well as the joint Accelerator partnership between METRO AG and Target. Prior to joining the Target New Ventures and Accelerators team, Sarah worked at Arizona State University where she co-founded the first university Accelerator program working with thousands of faculty, student and Alumni entrepreneurs. She earned her MBA from W. P. Carey School of Business.
Helena Mueller is Co-Founder and Chief Commercial Officer of the Swedish impact tech start-up Doconomy.
She has over 20 years of experience from retail, sustainable finance and investments, sustainable innovation, tech development and digital transformation. Her team support global and local merchants, energy- and telecom companies as well as financial institutions with engaging consumers in everyday climate action. The goal is to reach 1 billion people by 2025, to reduce CO2 emissions with 1 billion tonne and to drive capital to solutions needed the most.
Helena has been part of driving the international and Nordic sustainability agenda for the past two decades and supported 100+ large, listed multinationals, SME’s and governments in their transition into a low-carbon economy. She held various leading positions at the Nordic bank SEB, at Swedish retailer ICA and at KPMG. Mrs Mueller was part of developing the leading global carbon calculations index, called Åland Index in 2015 and is today responsible for the global roll-out of Doconomy’s digital impact measurement and engagement tools.
Helena is a Climate Reality Leader by Al Gore and sits on the board of the Swedish energy company Telge Energi.
Jane Mosbacher Morris is the Founder and CEO of TO THE MARKET, a company that connects businesses and consumers to ethically made products from around the world. Clients include Bloomingdale’s, Dillards, and Target and investors include Techstars and Farfetch (NYSE: FTCH).
She previously served as the Director of Humanitarian Action for the McCain Institute for International Leadership and currently serves on the Institute’s Human Trafficking Advisory Council. Prior to joining the Institute, she worked in the U.S. Department of State’s Bureau of Counterterrorism and in the Secretary’s Office of Global Women’s Issues. Morris is a member of VF Corporation’s Advisory Council on Responsible Sourcing (owner of Van’s, Timberland, Wrangler, The North Face, and others). She is also a term member at the Council on Foreign Relations and a member of the CARE Board of Directors.
She is the author of Penguin Random House/Tarcher Perigee book, Buy the Change You Want to See: Use Your Purchasing Power to Make the World a Better Place (January 29, 2019). The book has been featured on platforms ranging from CNN, Bloomberg, and Forbes to Marie Claire. The was a Target Non-Fiction Best-Seller, a #1 Consumer Guide on Amazon, and a #1 New Business Ethics Release on Amazon.
In 2020, Fortune Magazine named Jane one of the 25 World’s Greatest Leaders because of her response to COVID-19.
Focused on what’s next in the local and global cultural zeitgeist, Roben Allong is founder and CEO of Lightbeam Communications, a boutique research and brand strategy firm based in New York City. She is an innovative researcher, industry thought leader and has been hailed by colleagues and clients alike as the “Oprah” of the focus room. With over a decade of expertise and in-depth knowledge of consumer attitudes and trends across a broad spectrum of brands and categories, Roben is known for her empathetic curiosity that makes for sensitive, yet energetic in-depth interviews and insightful analysis. She helps clients decipher micro-cultural and contextual intelligence to sharpen innovation and competitive edge, as consumer fragmentation becomes more pronounced. Roben’s recent articles point to the growing need for marketers and researchers to pay closer attention to micro-culturalism—the newest approach to consumer deep dives.
She is currently Vice President of the QRCA Board (Qualitative Research Consultants Association), Business Features Editor of Views Magazine and a 2020 MRX Diversity Champion Award Nominee. Roben has also presented on cultural insights and micro-culturalism at various research conferences and webinars both domestically and internationally, as well as, at academic institutions such as New York University and Webster University.